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Examination of the commercial viability of food micromodel - FS0908
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Description
To conduct market research in the UK and overseas to allow
KORDA to review the options for commercialisation. If it is
decided that micromodel is commercially viable, KORDA will
identify potential partners both in the UK and overseas to
takeover the successful operation of micromodel from April
1994. This work will find the reasons for the virtual
absence of fee paying enquires. There will be interviews
using a questionaire approved by MAFF. A recommendation will
be made on the most appropriate information system. |
Objective
1. To conduct UK market research interviews.
2. To conduct overseas interviews
3. To suggest commercial options to MAFF
4. If commercially viable, to define and review the
commercial options.
5. To submit a final report to MAFF |
Time-Scale and Cost
From:
1993
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To:
1993
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Cost: £50,868 |
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Contractor / Funded Organisations
Korda and Co Ltd |
Keywords
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