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Research to understand public attitudes to air quality - AQ1016

Description
A mixed methods research project to understand current public behaviours, attitudes to, and knowledge of, issues surrounding air quality.

The methodology involved an online survey to 3252 members of the UK public plus seven discussion groups.

The overarching aim of the research was to enhance understanding of current public behaviours, attitudes to, and knowledge of, issues surrounding air quality. Through addressing gaps in the evidence-base the research will serve to inform Defra policy and public communications, thus contributing to the Department’s wider aim of improving air quality.

Objective
The specific project objectives were to:

Provide reliable statistical data on current public behaviours, attitudes to, and knowledge of, issues surrounding air quality.

Explore in depth people’s behaviours, attitudes to, and knowledge of air quality issues, including how these are formed.

To provide evidence to help inform future air quality initiatives and public communications around these.

Highlight differences between key groups, including: socio-demographic characteristics (e.g. gender; age; socio-economic group); those most at risk of the negative effects of poor air quality; urban vs. rural residents; those with certain key behaviours (e.g. drivers; those making regular use of public transport; those using solid fuel in their homes).
Project Documents
• FRP - Final Report : Defra BMG Research - Public Attitudes to Air Quality - May 2018 - FINAL   (3713k)
• EXE - Executive Summary : Defra BMG Research - Public Attitudes to Air Quality - Summary Report - May 2018 FINAL   (1726k)
Time-Scale and Cost
From: 2018

To: 2018

Cost: £37,500
Contractor / Funded Organisations
BMG Research
Keywords
Air Quality              
Fields of Study
Air Quality